CocaCola Christmas Ad - Vintage
by Flees Photos
Title
CocaCola Christmas Ad - Vintage
Artist
Flees Photos
Medium
Photograph - Home Decor And Giclee Wall Art By Chris Flees
Description
The association between Coca-Cola and Santa Claus dates back to the 1920s when Haddon Sundblom, an American artist, was commissioned by Coca-Cola to create a series of illustrations for their holiday advertising campaigns. Sundblom's work played a crucial role in shaping the modern image of Santa Claus that we recognize today.
In 1931, Sundblom created an iconic image of Santa Claus for Coca-Cola that solidified the connection between the brand and the holiday season. This depiction of Santa Claus featured a jolly, portly figure with a white beard, dressed in a red suit trimmed with white fur. The ad campaign showcased Santa enjoying Coca-Cola, emphasizing warmth, happiness, and the spirit of giving during Christmas.
Sundblom continued to create Coca-Cola's holiday advertisements featuring Santa Claus for several decades. These advertisements became a cherished part of American culture, with the image of Santa Claus portrayed in Coca-Cola's ads contributing significantly to the popular perception of Santa as a kind, friendly, and joyful figure associated with Christmas.
The advertisements featuring Santa Claus enjoying Coca-Cola became an integral part of the holiday season, influencing how people around the world perceive and celebrate Christmas. The enduring legacy of these ads is reflected in the way Santa Claus is commonly depicted today—a depiction heavily influenced by Coca-Cola's marketing campaigns from the early 20th century.
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November 30th, 2023
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