Photograph - Home Decor And Giclee Wall Art By Chris Flees
This is a vintage pacific power and light sign featuring ready Kilowatt.
Pacific Power is an electric utility company that serves customers in Oregon, California, and Washington. The history of Pacific Power can be traced back to the early 20th century when a number of small electric companies were established in the Pacific Northwest. In the 1920s, these companies began to merge and consolidate, eventually forming what is now Pacific Power.
One of the most notable aspects of Pacific Power's history is the company's use of a mascot called "Reddy Kilowatt." Reddy Kilowatt was a cartoon character who was created in the 1920s to promote the use of electricity. He was depicted as a little man with a light bulb head and lightning bolt arms and legs. Reddy Kilowatt quickly became a popular symbol of electricity and was used by many electric companies throughout the United States.
In the 1950s, Pacific Power began to use Reddy Kilowatt as its official mascot, and he became a well-known figure in the Pacific Northwest. Reddy Kilowatt was used in a wide variety of advertising campaigns, and his image was emblazoned on everything from billboards to coffee mugs.
Over time, however, the use of Reddy Kilowatt began to decline, and he was eventually retired as a mascot for Pacific Power. Today, Pacific Power continues to provide electricity to customers throughout the Pacific Northwest, and while Reddy Kilowatt is no longer used as a mascot, he remains an iconic figure in the history of the electric utility industry.
May 12th, 2023
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